Well, the success of any business depends upon the satisfaction of its customers. And, this satisfaction comes only when you treat customers with due respect and dignity. In fact, clients of any product/service tend to feel valued when a particular business goes an extra mile to fulfill their needs and promptly resolves their queries. One fine way to achieve this is to avail the expertise of a professional Managed Live chat service providers.
So, what exactly is the need to hire a dedicated live chat service when
there are several in-house marketing experts to take care of the customer
requirements? Well, the answer is “availability”. While your marketing team and
online sales team may be available to resolve the queries of clients, they
simply can’t do that 24 x 7, right? To elaborate, if there are 100 clients who
regularly contact your support team for business inquiries, there lie even
1000's of prospective clients all over the world who remain completely invisible
to you. Suppose, if you were able to add them to your existing clientele using
the expertise and marketing skills of a professional firm, won’t it be a
blessing in disguise?
In this fast-paced modern world, Digital marketing
has caught everyone by storm. To stay ahead of this highly competitive business
space, the presence of a qualified, reliable and experienced Managed Live Chat service provider has become a necessity. Here in this article, we are about to list a
few of the vital advantages of opting for the services of a live chat provider and the
role they play in chat staffing, etc.
I.
Enhancing
the client’s experience
Irrespective
of the quality of your product or service, for your business to do well you
will require the services of an efficient customer support system. Drafting an
email or having to call you for each and every issue is not what your customers
want actually. So, to make it simple, a top-notch live chat service, equipped with skillful real-time
human agents becomes the need of the hour.
II.
Offering
a quick and convenient channel for communication
“44% of customers
believe that resolving purchase related problems is the #1 feature that every
company must offer” - Study by ‘Kissmetrics’.
In
conventional offline chat support or email support, your prospective customer
is forced to wait at least for a couple of days to get even their simplest of
simplest queries resolved. Who knows? Maybe, they could have got a better deal
elsewhere or even drop the idea of buying the product or availing the service
itself. Hence it is extremely essential for a company to offer Managed Live chat service given the marketing efforts and costs that were already incurred to attract him
or her to our website.
III. Live chat doesn’t burn a big hole in your customer’s pockets!
“90% of consumers all
over the world prefer live chat over other communication platforms” – Study by
‘ATG Global Consumer Trends’.
Instead
of having your customers call an expensive customer service helpline and wait
for hours to get their issues resolved, it is always recommended to offer them
the luxury of chatting with a live agent who can solve their problems then and
there. On the other side, businesses will also benefit from this, by not having
to shed a considerable amount towards chat staffing. Hence it is actually a ‘win-win’
situation for both customers and business owners!
IV.
Offers
your business, a unique competitive edge:
By
allocating a budget for availing the services of a Managed Live chat provider,
you are providing your business an upper hand from your competitors. By gaining
new leads, your brand slowly garners popularity which in turn could open new
avenues of income that you could have never dreamed of before!
V. Chat Staffing made easier than ever before
Let us assume that you yourself allocate time and budget to set up a dedicated Managed Live Chat team for your business. Imagine the efforts that will go into this Chat staffing process and the infrastructure that would be required to achieve this feat. By outsourcing this hectic process, you can save a considerable amount of time and resources that could be possibly used for the betterment of other important lines of business.
VI.
Ability
to provide support on a real-time basis
Assume
that your customer needs to troubleshoot his product and absolutely has no clue
regarding it. By means of giving step by step instructions in real time along
with some useful links, you can enable your client to rectify his problem right
at the time of chat itself without any hassles. Be it applying a promo code or
trouble placing an order during online shopping, you empower your customers to
fix their problems in a single click through this live chat service. This largely helps to tackle the
highly dreaded ‘shopping cart abandonment’ problem in e-commerce domain too.
VII.
A
chance to gauge the pulse of the audience
Since managed live chat services are mostly informal, customers tend to open up with the chat representatives as they do with their buddies. This in turn even helps to understand the critical problems faced by the customers, identify their expectations and acquire much-needed feedback for the betterment of your product or service.
If
a customer feels upset about your product or service and tries contacting you
for essential support, it is actually not right to make him wait for several
hours or ask him to spend money to acquire assistance. Doing so, will actually
create a negative impression about your firm which makes you lose your hard earned
existing customers too. Moreover it is your fault for not providing
satisfactory service and hence it is your responsibility to promptly resolve
his/her grievance.
To conclude, while it may seem a luxury to afford a managed live chat service, it would benefit a lot in the long run and positively impact your Returns on Investment. So, grab this unique opportunity to provide an impetus to your business by contacting your Managed Live chat sales team soon..
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